The PRIDE Awards

The Bright group turned up to the PRIDE awards and continued the tradition of causing mayhem and walking off with more prizes than anyone!

The CIPR (Chartered Institute of Public Relations) hold annual regional awards nights across the country in Leeds, Manchester, Birmingham and other major cities.

Back in July when I joined Bright there was mayhem because everyone was putting their entries together - utter chaos! Ever since I joined basically we'd been working up to this night. Entries are judged by a panel of representatives from consultancies based outside the region, and includes consultancies and in-house PR people.



It turned out a few months ago that we were nominated for 8 awards - more than any other group - and in the end we got medals in 7 of the 8 and many were Gold! We even got the Grand Prix prize for best overall consultancy. The only downside was that Annette was up for Young Communicator of the Year award but she was pipped to the post by another girl, which was a shame as we were all rooting for her, but handled it really well.


Our awards were:
Use of Photography, Design or New Media - Cable Guy - Silver.
Issues or Crisis Management Campaign - 3mm Tread Carefully - Finalist.
Business to Business Campaign - Countdown to Christmas - Gold.
Trade or Technical Campaign - Spot the Difference/Love Suprima - Gold.
Trade or Technical Campaign - The Fight Back Against Oil - Silver.
Consumer Campaign - The Itch Campaign - Gold.
Best Use of Media Relations - Countdown to Christmas - Silver.
Young Communicator - Annette Massam - Finalist.
Grand Prix - Gold

Ayer noche fuimos a un ceremonio de premios, y mi compania gano 7 premios! 3 en plata, 4 en oro - fue una noche de triumfo! Y despues de chillar, reir y aplaudir bailamos unas horas - pasamos una noche estupendo! Los premios fueron para trabajo terminado en 1994 - 1995, y cuando llegue a Bright en Julio estaban entregando los proyectos para consideracion, y despues de unos meses estaba claro que estabamos nominado para 8 premios, mas que cualquier otra compania - que honor! Todos estos meses hemos estado esperando esta noche, mas que cualquier otra noche. Y finalmente ha pasado - wow! Hicimos mucho mas ruido quo las otras companias, te digo! fue excelente..!